A TV spot for ShelterBox. This mother and child live near Bible Rock in Sri Lanka, and in May their home was destroyed by a landslide
A TV spot for Tearfund. Shot in Chad, in a small village in the Sahel region on the edge of the Sahara.
Indoor air pollution kills more people than malaria, HIV and TB combined. A TV spot for Practical Action. Shot in Nepal, in a small village in the Himalayas, just under the clouds.
This is the second spot which takes a new approach to RSPCA’s direct response TV ads. In this episode, the credit crunch has hit and made people more likely to abandon animals and less likely to adopt them.
This 40 second spot is part of an integrated campaign to raise awareness about the possibility of leaving a legacy in your will to help the NSPCC protect children from neglect and abuse.
This ad represents a new approach to RSPCA's direct response TV ads: instead of relying on pulling heart strings, using human and animal actors in situations that would never realistically be caught on camera, the new spots take a news-like approach, using an actual RSPCA inspector as the spokesperson, and real animals in RSPCA kennels.
Direct response TV ad for The Brooke, shot in 2006 from the brick kilns of India.
Direct response TV spot from 2005 for the Whale and Dolphin Conservation Authority, a global charity dedicated to the conservation and welfare of all whales and dolphins. Edited from archive footage.