Stories can be such powerful fundraising tools. From a charity’s founding story to the story that the aid worker brings back from the field, or the story from the person whose life has been turned around because people have given to a homelessness charity.
So far so good, but until now I’d never come across a charity that exists purely to tell stories. StoryCorps is an American charity and something about it really attracted me. Storytelling goes back to the dawn of our history. Stories are so important to our culture, but are we listening to our own stories any more? Our stories tell us more about each other’s lives than any reference work. What better way to spread a little understanding? Just have a look at this animated short, one of half a dozen or so on their site.